Not sure how to create better engagement in your current playbook?
Involve your SDR team. SDR’s are often your first point of contact with prospects and can be the make or break in your sales cycle.
Whether it’s uncovering needs that your sales team can then help meet, or just creating an authentic connection, SDR’s are invaluable to your entire process.
Our guest today on The Sales Engagement Podcast was David Dulany, CEO of Tenbound. He chats with Mark about how your sales development team is indispensable when it comes to the effectiveness of your engagement, especially when it comes to connecting on an authentic level with your prospects.